I noticed that the results graphics for Veloce Elites were becoming repetitive, so I decided to make a change. Instead of sticking to the original Veloce blue, I wanted to incorporate our iconic VEXT purple into the design. I also wanted the design to reflect the speed that contributed to the success of our Elites team.
Veloce Elites 2023 Jersey
Veloce x Next Level Racing Community Race Off
Veloce partnered with Next Level Racing to host an online tournament where community members could compete against the Veloce Elites in a series of hot laps. Participants also had the opportunity to win prizes from Next Level Racing. I was responsible for developing the initial brand theme and visual style for the social media graphics, which Next Level Racing then used to create the streaming assets for the tournament.